I never even had Jon as a teacher, but at some point during my undergrad education, he took me aside and said, ”It looks like you’re really into type design. Maybe just get really into it for like five years and see how it goes.” It means a lot when people you look up to offer concrete advice, and I certainly took Jon’s to heart. Years later, Jon asked me to draw a condensed gothic for the MFA Design department at California College of the Art, of which he is chair. I was happy to help, and built out a custom set of capitals that is far from stylistically adventurous, but has now served the program well for a couple of years.
CCA MFA Gothic
Completed
2015
Client
CCA MFA Design
Creative Direction
Jon Sueda
Deliverable
Custom Typeface
Before we settled on the gothic style, I explored a couple of options that varied in tone. I knew Jon wouldn't be into anything in the third column, but I drew it anyhow.
We ended up with a slightly funky set of caps influenced by Stephenson Blake Grotesque No. 9. It has those super curly closed apertures that type designers can’t get enough of.
I wrote a small python script that would perform these little typography experiments on any string of text, but I don't think it was ever used.
Nothing too fancy here, just a simple little gothic, doing its thing.
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