Some would say that this typeface, thanks to its light weight and high contrast has limited utility. They’d be absolutely correct. Nonetheless, I have no regrets, only Regrets.
nouveau
Regrets
best seller
Degular
The type equivalent of Homer Simpson slowly backing into a hedge. We tried to disappear, but everyone seemed to notice.
new
CASSEROLE
Our interpretation of Davida isn’t quite a revival, it’s a resuscitation, with more balls than a (ooo, tricky metaphor territory to navigate here...) driving range. Phew.
instant classic
OBVIOUSLY
A 96-style superfamily supporting a range of weights and widths, with italics. Obviously is on a quest to fill every pocket of negative space on Planet Earth.
recently
Ohno Softie
Huggin, snuggin, bear-skin ruggin. Our softest yet is cozy, sweet, and doesn't contain a single corner. $99 for the 5 weight family.
recently
Ohno Casual
A fresh take on a common genre. Six weights and a dingbat font. Haters will ask why. We ask why not.
corporate potential
Retail
Humanist sans tend to either look bland or too expressive. But this one does both!
educational
Ohno Type School
For the price of a sixer, you can get a 64 page .pdf that goes over a–z in upper and lowercase. Learn the terms, conventions, and optical tricks from the whacky world of fonts.
